Want Top Tips About Search Engine Optimization? Check Out The Helpful Article Below
As soon as you get serious about increasing your web site's traffic, you will hear the three magic words: search engine optimization. SEO is not a fad; its benefits have a proven track record. It is not a mystery, either. With a few simple tips you can start improving your web site's search engine performance immediately.
Be patient when you're trying to improve your site's SEO. Significant changes and massive traffic will not come overnight. If you have new site, the process can take up to several months. Just like any company, time is needed to build a reputation with an online business.
Be true to yourself and true to your readers. If you are putting content on your site that links to a product or service you don't actually believe in, or that just brings you money, savvy people will see that greed and not want to come back to your site. Worse yet they will stop referring others to you.
When it comes to gaining higher positions in search engine rankings, you have to focus on relevancy. You can only raise your position if the search engines notice that your site is valuable to to visitors. Just solely relying on SEO will not help your ranking, you need to provide great content that will aid your viewers too.
Don't use Flash if you want to optimize your site. Flash may take a while to load and it's not currently read by the search engine crawlers, so text in a Flash fill won't be indexed. To make a site search engine optimized, the content must be viewable by search engines.
This seems basic, but a good practice to follow is to constantly monitor your page rank using independent traffic monitoring services. Doing so will help you determine whether your optimization is having any effect on your site traffic. A good site to use is Alexa, which will show an abundance of useful statistics.
A great way to get your site more visible is to begin posting blogs on your site. Blogs increase the size of your site and give you a way to connect with your visitors. This, in turn, increases your search engine visibility, which will give you many more visitors.
For effective search engine optimization try and use a single URL to concentrate all your stories, articles or blog posts within the same category. This is an excellent way to get your search results near the top as it will cover a broader range of topics which will get your page more views.
Every article you publish in an article marketing program will likely include an author's bio section. Make sure that your author's bio includes links to your website and employs the same keywords you use in your other marketing efforts. A well-crafted bio will make your article a more effective tool for increasing search engine exposure.
You can use some of these ideas right away, while others may be effective over the long term. In order to make your website visible to internet users, seriously consider applying each of these tips for search engine optimization.
The Power Of Nano-Influencers For Local Businesses
Whether a car wash, a boutique hotel or a comic store, local businesses can greatly benefit from nano-influencer collaborations. Here’s how.
Localized, Human-Centered Interactions
If a decision requires a rather small investment of time, money or effort — such as in retail, hospitality or travel — we have the most trust in our friends. With their smaller audiences, nano-influencers are almost considered a friend by most of their followers. This is also because, at least in my experience, they are likely to answer almost every comment, provide meaningful answers, and lead open and honest conversations. This converts to buying influence: Small influencers have 22.2 times more conversations weekly about purchasing recommendations compared to an average consumer.
Active in a specific geographic area, these smaller influencers can drive engagement in the desired audience pool while encouraging offline conversations about a brand at the same time. Even businesses that have worked with influencers in the past are now abandoning travel creators and a more outward strategy to incorporate locals as well.
For example, in the Bay Area, we’re seeing a rich nano-influencer scene, with many niche creators waiting to be explored. With an approachable tone and defined taste, their colorful Instagram feeds become the hubs for local communities (i.e., foodies), allowing communities to share a common passion. Businesses that get featured then get more than a nice post; they become the subject of many conversations.
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Tips That Will Help You Get Out Of The House Successfully
Taking that well deserved vacation can be a treat for you and the entire family. However, before you decide to book your vacation, read some helpful hints about traveling in this informative article. Use the tips and information provided to help you have a more pleasurable experience.
Make your luggage bright and noticeable. Try to avoid carrying bags that are one matte color and blend in with all the other pieces of luggage in the airport. Having unusual-looking luggage will make your bag easier to spot and will discourage criminals from stealing it in a busy airport.
To save money when traveling for pleasure, look into swapping homes. Swapping homes saves you a great deal of money that would otherwise be spent on a hotel room. It is also a great deal more comfortable and spacious than your average hotel room. There are several places online that allow you to make house swapping arrangements.
One factor that may not come to mind right away when planning travel is weather. By looking up the weather forecast ahead of traveling, or possibly even before deciding when to travel one will know what to expect. If the weather looks bad, it can be prepared for or the trip even rescheduled.
Before you decide on a travel destination, make sure to read as many user reviews about the area as possible. Finding out what other travelers experienced can save you from staying in a decrepit hotel room, visiting a terrible attraction or eating a restaurant that it out of your budget.
If you want to bring back souvenirs with you, make sure you take an extra empty suitcase. You should also research ahead of time if there are any restrictions on certain products, such as alcohol. You might be allowed to bring home with you only a certain quantity of food and beverages.
Pack dryer sheets into your luggage. If you have ever flown before, you might have noticed that sometimes your luggage can come back smelling just a little odd. To eliminate this problem and keep your clothes and possessions smelling fresh, use dryer sheets. Pack them in between layers of clothing.
Never be satisfied with the rate you are given when making reservations at hotels or rental vehicles. Many times there are discounts that you may not have thought of and it is not the responsibility of the service provider to list those for every transaction. By asking you can prompt them to check, which they should be happy to do.
When traveling anywhere, don't assume that the bus service will be bad. The bus services anywhere can be very helpful. They are cheaper than a taxi of car rental service and can be utilized anywhere that you go. You also don't have to go through all the hassle of renting a car.
Isn't creating your own personal travel plan a lot of fun? As you have seen in this article, there are a lot of ways this can be done and no two plans or will yield the same results. There are also lots of customizable options that can work with your trip and budget.
Spain holidays: Spain extends UK travel ban again as Covid measures toughen - FCDO advice
Spain holidays have faced a wild rollercoaster ride over the course of the past year. Spanish and British travel rules have chopped and changed repeatedly during the Covid pandemic making it hard to keep up. Today Spain revealed it is extending its travel ban on Britons.
The Foreign, Commonwealth and Development Office (FCDO) shared the latest travel advice.
"On December 22, 2020, Spain introduced travel restrictions on passenger travel from the UK by air and sea," the authority detailed.
"These measures have been extended until 6pm (GMT+1) on March 2, 2021 (5pm / GMT in the Canary Islands), with the exception of Spanish nationals and those legally resident in Spain."
Transit through Spain is still possible at this time but a negative Covid test is needed.
"International transit through Spanish airports by passengers on flights departing from the UK is permitted on presentation of a negative PCR, TNA or LAMP test taken within no more than 72 hours prior to arrival into Spain. See Transiting Spain," the FCDO explained.
Spain has a very strict stance on coronavirus testing for those entering the country.
The FCDO clarifies: "All passengers (excluding children under the age of 6 years old) travelling to Spanish airports and ports from ‘risk’ countries (as determined by the European Centre for Disease Prevention & Control) will be required to present a negative PCR swab test taken within no more than 72 hours prior to arrival, in order to enter the country.
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Network Marketing Ideas That Work Great All The Time
There is no cap on the amount of knowledge you can gain for your network marketing business. Learning is a constant and evolving entity that you should welcome into your business plan. When you have the chance to absorb and use tips or advice like you will see here, take the opportunity and run with it.
Stay away from projects that require you to pay to get in. If you have already paid up then the person doesn't have any real motivation to work with you or help you succeed. They will just get busy pulling in the next person to pay in. Work with people who will have to work with you. One of the benefits of being involved in the network marketing industry is that you do not have to limit yourself to any singular business or program! Once you have gained enough experience from your first network marketing program and have grown your network to an extent where it is profitable, you do not have to continue to limit yourself to that network. You can expand to other network marketing programs and even bring parts of your previous network with you. If you make people who sign up for your downline in network marketing to feel like they're becoming part of an inner circle, they'll be more motivated. The most important thing to do is KEEP them feeling like they have special access both to you and your marketing strategies. Give them the tools they need to make you both great profits!
It never occurs to some network marketers that the idea of MLM is taboo in some circles. Don't waste your time trying to make believers out of skeptics; you need to go with the flow and focus primarily on people who show interest in your proposal and in the grand scheme of the marketing approach.
A network marketing website must catch the reader's attention in the first three seconds or they'll leave. You need to give them a compelling reason to stick around, so figure out why they're there and answer their questions immediately. Most people will show up because they want to earn money, so tell them how you are doing it successfully and they'll want to know more. When you are writing copy for your network marketing website, consider how genuine you sound. If you claim to only be out to make profits for your downline, people will think you're full of garbage. If you say that you love the good feeling you get when you see how much money your downline is making, that sounds more honest and is therefore more believable.
Some network marketers think that the more people they're talking to, the better odds of success they will have. Well, this isn't entirely true. You can't go marketing micro-brewed beers at a local park full of parents and kids. Pay attention to who you're marketing your goods to, and you will attract many more members.
Watch your energy levels when approaching new prospects. If you come over like someone just shot the starting pistol you will repel people away from you. Also, if you are like a turtle in a race, people will not have any interest. Be careful and develop a good middle ground for your enthusiasm levels.
As you can see, there is a lot more to network marketing than most people think. It requires a lot of work and patience, but it will be worth it in the end to help your business. By following the above tips, you are well on your way to better profits.
Explore Best Analytical Report on Direct Selling and Multi-Level Marketing Market 2020-2025
Global Direct Selling and Multi-Level Marketing market has been meticulously segregated on the basis of versatile types and applications. The report is mindfully designed to present a holistic overview of the market across historical and current timeframes, for the enablement of futuristic predictions and forecasts. The export includes a 360 degree outline of the market that consistently allows market participants to imbibe growth probabilities.
The published report is compiled using a vigorous and thorough research methodology. Adroit Market Research is also known for its data accuracy and granular market reports.
Top Key Players Profiled in this report are:
1HQ, Heavenly Group, Ogilvy & Mather, YM Group, LIDA, GCL Direct, Avon Products Inc., Amway, Herbalife Ltd., Natura Cosmeticos SA, Vorwerk & Co. KG, Mary Kay Inc., Tupperware Brands Corp., Oriflame Cosmetics SA, Belcorp.
Direct Selling and Multi-Level Marketing Market research is an intelligence report with meticulous efforts undertaken to study the right and valuable information. Dedicated references and strategic functionality of various market elements, highlighting specific growth tendencies and innate evaluation statement of factors along with their overall contributions have been flagged in critical detail to gauge into future-specific growth probabilities, along with thorough evaluation of primary growth initiators and focused elements that augment growth stabilization, revenue generation and strategy optimization, aligning with appropriate growth objectives and vital touchpoints throughout growth journey in global Direct Selling and Multi-Level Marketing market.
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Tips Every Home Business Person Must Read
With the growing powers and capabilities of the internet and smart phones, businesses are less and less needing to be centered in an office setting. Many businesses now are operated from home. This can be advantageous in so many ways. This article will offer some tips about being a home businesses operator.
If the product that you are selling to individuals is also something that you can sell on the wholesale market, do an Internet search for wholesale businesses that handle your type of product. Email these businesses and offer to send them free samples. If they like what you send them, and you can be competitive on price and delivery, they will buy from you. This may well be an additional market that you can tap into.
Pay estimated taxes. For a home business owner, it is preferable to pay your taxes four times a year. Unless you want a shock when it's tax time, contact the IRS and set up a payment process. Not only are you responsible for regular tax, you will have to pay self-employment tax. If you are good with crafts, you can start a home business by selling the things that you make. Not only will you make extra money, but you will be having fun in the meantime. Many people like to give unique, handmade items as gifts, which means this can be a good market for you to target.
Ship orders promptly. The faster you can get your product safely to the customer, the better. Customers are much more likely to be satisfied with a business that expedites product, than one that doesn't. Make all of your purchasers, repeat customers by shipping your goods in a swift, efficient manner.
Success is not a guarantee when you are opening your own business. That is why it is important that you don't put everything on this one experience. If it doesn't work out you should have a back-up plan ready to implement. These means you don't want to completely cut off your old professional life.
Run a contest on your business website. Spread the word about your contest through forums that your customers frequent, contest boards, ezines, guest blog entries and any other methods you can find. Make it fun, keep it simple and devise a prize that is worthwhile, but not over-the-top. Contests bring traffic.
Your office needs some sort of door or "barrier". Your office needs to be separate from the living areas in the home. This will be a mental and physical signal that your work space is separate from your rest space. The separation will help you to leave your work behind when you are busy with the rest of your life. Set up online payment options if you are selling any products or services via a website. In today's shopping environment, users want to be able to complete their entire transaction in one sitting. Even for home businesses, offering online payment options are quick and simple and improves your customer's experience on your site.
Make sure to take advantage of social networking when building your business. Create business pages on facebook that customers can become fans up. Use this tool to keep people up to date on your products and offer discounts and contests to keep interest up. A company that isn't using social networking is missing out on a lot of opportunities.
To maintain a professional image for your business, be really careful what information about you can be seen on social networks. Remember that these days social networks are a popular way for potential customers to check up on you! If you are going to let clients see your Facebook or Twitter accounts, then make sure that everything that you post - from your profile picture to daily updates - reflects positively on your professional persona.
Your business will benefit from using just a few of these tips, but using all of them is a smart decision. Because your home business means so much to you, it will benefit from hard work and commitment. Work proactively and you'll see results that you can be proud of.
Business must invest in cyber for remote work: Theta Global advisors
Since lockdown was imposed in March last year, all shops in IT park have stayed closed
THIRUVANANTHAPURAM: With IT companies in Technopark here entertaining work-from-home culture since the pandemic hit, the past 10 months have been a nightmare for people running non-IT businesses inside the park. Since the lockdown was imposed in March last year, all the shops, including restaurants, in Technopark have stayed closed. The work-from-home policy adopted by the government and IT firms has hit around 50 vendors who depend on the techies for revenue.
While the government intervened and provided the vendors a three-month rent waiver from April to June last year, the Technopark authorities later asked them to either pay the pending rent or quit.“Around 50 shops, including restaurants, in Technopark depended on techies. Now, our future looks bleak,” said Tigy Tankachan, secretary, Technopark Vendors Association (TVA). “Even IT companies are promoting work from home as they are making profits and the productivity of employees is good. None is concerned about our plight,” he said.
The Group of Technology Companies (GTech), the industry body of IT and Business Process Management organisations in Kerala, has said employees can come to office after getting vaccinated. While the decision would benefit the vendors, they are unsure about an immediate turnaround in their situation.Most of the vendors are engineers and other professionals providing support services like restaurants, automatic car wash, laundromats and tailoring shops.
“We cater to several techies and our services are exclusively offered to employees in Technopark. We are fully dependent on them. We invested substantially in our ventures and are employing over 1,000 people in all the units, besides indirectly employing more than 3000 people. Though we reopened some restaurants in January, we could not make decent revenue,” Tigy said. Vineeth Sankar, a laundry shop owner in Technopark, said all the shops closed in March last year, immediately after the state government announced the lockdown.
“We immediately sent our employees home and paid them salaries for a few months. Now, we have no resources to pay them. Since our shops are inside Technopark, there is a standing instruction from authorities that we cannot cater to people outside. We are fully dependent on employees here,” said Vineeth.
The TVA filed a memorandum in January before Chief Minister Pinarayi Vijayan, ministers Kadakampally Surendran and T M Thomas Isaac, the IT secretary and the Technopark CEO seeking exemption from rent till March. However, it is yet to get a response. IT secretary Mohammed Y Safirulla told TNIE that the requests of non-IT establishments are under the government’s consideration.
“We already gave them a six-month waiver from April 2020. They have submitted a petition now and it is under the government’s consideration,” he said. Vendors said they got only a three-month waiver.
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Hemp Oil v CBD Oil: Figure Out Which Is The Best For You?
With the legalization of hemp in the United States, hemp oil and CBD (cannabidiol) are hot subjects. Although both of them are produced by the exact same plant, they are sourced from different areas of the plant. CBD oil comes from the whole plant. Hemp oil is drawn out from the seed. Hemp oil is also regularly described as hemp seed oil. Each provide a lot of medical benefits. Remember that hemp is lawful on the federal stage. The states were left to make a decision for themselves how to proceed. For anybody who is ordering hemp or CBD items, you are not going to have any difficulty, seeing as those items are legal. If you plan to grow hemp in the garden, check your regional laws and regulations. In case you are curious about the differences between hemp and marijuana, they're two separate versions of the exact same plant, cannabis sativa. Hemp was cultivated for its sturdy fibres that are made use of when making rope. Marijuana was developed for recreational uses. Hemp oil has a resemblance to other cooking-type oils and is employed in cooking and skincare items. CBD oil is made use of in the alternative/holistic medication niche. Hemp and CBD oil can give beneficial benefits: 1. CBD oil has anti-inflammatory advantages. CBD oil decreases swelling all through the body. Some scientists think that all diseases are essentially caused by inflammation. The anti-inflammatory activity of CBD oil is being examined in the treating of Dementia, MS, and Parkinson's. 2. CBD oil can bemay be employed to reduce pain. Nobody is absolutely certain why CBD oil reduces pain, but it is believed that it may perhaps be as a result of the anti-inflammatory effects. 3. CBD oil can help to relieve stress and anxiety. CBD oil has actually been shown to be worthwhile in treating anxiety. It is presumed that CBD oil does this by influencing the sensitivity of serotonin receptors in your brain. 4. CBD oil has actually been proved to be efficient in managing acne. Ingesting CBD oil has been revealed to be useful in treating acne. Acne is understood to be at least partially triggered by inflammation which promotes the excessive production of oil in the sebaceous glands, so relieving that inflammation may be what helps. ◦ CBD oil can additionally work in the treatment of psoriasis and eczema 5. Hemp oil has lots of anti-oxidants and omega-3 essential fatty acids. Hemp oil is immensely healthy and has a large number of the exact same qualities as fish oil. 6. Hemp oil is a wonderful moisturizer for skin. Hemp oil can be applied right onto to the skin. It's also being used in lots of readily available skincare items. 7. Neither will get you "high." While both of these products come from the same species of plant as marijuana, hemp items come from a variety of the plant that has lower degrees of THC, the substance in marijuana that makes you feel "high". For anyone who is feeling really brave, think about trying hemp protein. It may not be the best tasting choice, but it's a healthy, complete protein and loaded with fibre. CBD oil is typically well-tolerated. The most frequent side effects consist of diarrhoea, dry mouth, much lower appetite, and tiredness. CBD oil must be treated just like any other over the counter product. Should the side-effects are very distressing, be responsible and avoid using it. Stay in contact with your doctor if you have any doubts. Hemp oil doesn't have any adverse side effects not found in other known food oils. There's still a preconception associated with hemp products, but that is beginning to alter with the legalization of hemp in America. Canada has actually always granted the growing and processing of hemp. Contemplate giving CBD oil and hemp oil a chance. There are actually many prospective beneficial properties with little risks.
Bill to Legalize CBD in Dietary Supplements Gains More ...
While action on H.B. 8179 has been on pause, industry leaders are encouraged by the traction and bipartisan support it’s gaining in Congress.
In September, the Hemp and Hemp-Derived CBD Consumer Protection and Market Stabilization Act of 2020 (H.R. 8179) was introduced to Congress in attempt to regulate cannabidiol (CBD) in dietary supplements. If passed, it would be the first non-medical CBD product to be approved and regulated by the U.S. Food and Drug Administration (FDA).
And while no tangible action has been taken on that bill since its introduction, U.S. Hemp Roundtable (USHR) has been working behind the scenes to gather the support of now 30 co-sponsors of the bill. The newfound support, as well as input from the FDA, has industry participants hopeful the bill will pass.
Jonathan Miller, general counsel for USHR, says gathering the new sponsors has been the result of both asking USR members to send emails to their state representatives as well as holding virtual meetings with nearly 200 political offices across the country. The effort has resulted in bipartisan support: 18 of the bill’s sponsors are Democrats, while 12 are Republicans.
“While everyone is familiar these days with CBD, most members of Congress and their staffs are not familiar with all the nuances, what the FDA has done, what the FDA hasn’t done,” Miller says. “It’s been a real educational process, which makes the fact that we have 30 co-sponsors such a big deal. To take initiative is so complex and so nuanced.”
In addition to congressional support, the bill has also received support from more than a dozen industry organizations and nearly 50 companies, according to a white paper from U.S. Hemp Roundtable.
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Learning How To Read And How You Can Help Your Son Or Daughter
Among the most efficient teaching techniques for children is to use materials that the child has a genuine affinity for. Teaching reading to your son or daughter is no different. Our little ones (as i am sure almost all children) have a natural interest in animals. From the start we had excellent success making use of their natural interest and love for animals to teach the primary formations and sounds that are related to the letters and images. This easily progressed into employing the same to aid in teaching reading to them. You'll find numerous children's mags available for you that concentrate on the animal child connection. As our children got a little older we even registered for a couple of the magazines for them. You talk about generating an interest! Just wait until the kids realize that every now and then the mailman brings them a gift. They couldn't wait and it definitely helped us with teaching reading to both the kids. If your children are having a hard time to read or perhaps having a hard time to get excited by reading, use a tool they are naturally curious about. For us, the animal tales and magazines were a terrific means for us to get started teaching reading. Find a publication that appears to fit the age range of the child. For younger children, I advise one containing big sparkling vibrant images with fun facts. An example of our favourite kid's publications is Zoobooks. Several also have interactive puzzles and games the child can play and learn. An easy search online for animals + kids + magazine will generate lots of choices for you. When you employ the use of a subject that kids naturally want to learn much more about, teaching reading to the child is a hundred times simpler and easier. One thing that we found out was that once one of the mags had been put to use and was no longer recent, they made terrific resources for the kids to cut a lot of the pictures out and make bulletin boards, calendars, and it made a fantastic start in obtaining the next step of reading by figuring out how to make up their own tales and experiences using the pictures they cut out and the ideas from the magazines! No matter what choice of strategies you are considering using to teach reading to your kids, I definitely encourage the use of some excellent children's magazines.
Reading Head Start Reviews- Sara Shepard Reading Head ...
Las Vegas Nevada, Dec. 27, 2020 (GLOBE NEWSWIRE) --
Reading Head Start is an incredible reading program that came into existence to make sure that your child can easily perceive new words and read them effortlessly. There is no doubt in saying that reading is one of the most important processes involved in the journey of learning new things and gaining knowledge about them. Therefore, children who have a habit of reading in their early ages of life are way more knowledgeable than the ones who start reading later. Moreover, the thirst for gaining knowledge and reading new things keep on increasing in such people who have this habit since childhood.
This program has been created to ensure that parents do not worry anymore regarding their children’s studies and about their future as well. It has been observed that avid readers also do not get bored by reading their syllabus books. In fact, they have more ideas and they are more creative than those regular students who are not interested in reading new things.
It is a common practice in most of the children that they get bored very easily after reading a few lines and then never read that topic again as they were never told the importance of this habit at the right age when they can easily grasp everything around them. Due to this, the majority of people become worried about the future of their children.
Many investors are attracted to the foreign exchange market (Forex) because of the potential profits that can be made quickly. However, it does not come without risks. If you spend some time learning how the experts trade in Forex, you can minimize those risks. Follow these suggestions which will help you avoid costly mistakes. Knowing yourself can be the first step in trading successfully. Know how well you tolerate risk and how much capital you're willing to allocate. If either of these numbers are too high, or too low, Forex can become a gamble and may not be for you. If you are new to the trading world, it is best to start with small amounts. Doing this will reduce the risk of losing a lot of money, allowing you to act calmly and reach some long term goals. Putting a lot of money into trading can lead to putting a lot of emotion into trading, which can lead to making the wrong decisions. When you trade currencies in forex, try to buy based on trends. Picking currencies that are top and bottom pairs may seem more lucrative, but it is a much more difficult way to trade. Following trends will give you more long-term success and therefore, more long-term profit in your forex trading. When deciding what to trade in the forex market, stay with the most liquid asset you can. Choosing pairs that are widely traded will help the beginning trader, and even the most advanced make more money. You will be able to see your money grow steadily, and not have the stress that accompanies some of the less popular trades. Forex makes a demo that should be used before doing the real thing. This will give you the practice and experience that you need so that you can make money when trading instead of losing your hard earned savings. Most people fail at trading simply because they do not have the knowledge needed to succed, so to overcome this, just practice first. A good tip for beginners trying to become a successful foreign exchange trader is to set up a demo account. These demo accounts help the individual to have a feel for the interface of the software as well as get valuable practice in trading. These are free and are easy to set up. Learn to keep your emotions and trading completely separate. This is much easier said than done, but emotions are to blame for many a margin call. Resist the urge to "show the market who's boss." A level head and well-planned trades, are the way to trading profits. If you feel that anxiety, excitement, anger or any other emotion has taken over your logical thoughts, it's time to walk away or you might be in for a margin call. Protect yourself from frauds that are all over the Forex market. This is a worldwide market and it opens the doors to scam artists that are looking for any person that they can find to take advantage of. Do not get fooled into working with a company that advertises high profits and minimal risks. As stated in the beginning of this article, forex is known for the rates between currencies and stocks over international borders. Now that knowledge on the forex has been obtained, this knowledge can easily be applied to international business transactions and the stock market to help yourself make some extra money.
Understanding the long and short positions at forex trading
Every Forex beginner should learn the basics of short and long positions because it is fundamental and essential for them. Traders become very confused when they are about to choose the timeframe or short- and long-term positions. This confused appears when the market becomes highly volatile, and there is a possibility of the currency’s price either following a bullish or bearish movement.
Let’s make it simpler. When a trader in Hong Kong predicts that the graph has a probability of going upward, he goes for a long trade. On the other hand, when that individual expects that the flow may go downtrend, he goes for s short trade. It’s more like dealing with the IPO where the investors continuously looking for the right opportunity to deal with the major stocks. When trading, you should look for the reliable trade setups during your trading hours.
What is the position in Forex?
The Forex position is the amount of a particular currency, which is purchased by an investor and then moves to the graph to investigate the flow and direction of the value against another. He may choose a long position or a short one, but his choice will be made according to the possible flow. It has around three characteristics –
The size
The movement (either short or long)
Underlying currency pair
If you enter a trade, you can choose your stance for various pairs. If a beginner predicts that the value of the currency may rise, he can go for the long. The position’s size is taken based on the margin requirements and account’s equity. It is essential that investors should utilize suitable leverage.
Why should you choose a shorter or longer condition in Forex?
It is like the trader is betting on the trend of the industry. They bet on going short when the graph may take a bearish move, and they bet on going long position when they realize that the chart may move upwards.
No matter how great the content on your website is, your hard work could amount to nothing without proper technical SEO.
Technical SEO gives your site structure, makes it super easy for search engine bots to crawl and index, and helps Google understand what each page is about.
URL structuring, robots.txt, redirect codes, canonical tags, .htaccess files, load time, and many others. It all matters.
Do all those things sound unfamiliar to you? No?
Well, you don’t need to.
Tons of companies already know this stuff and it’s really easy to work with them.
That’s where this guide comes in.
Our team at Neil Patel Digital researched, reviewed, and listed the top technical SEO companies on four criteria:
Outstanding customer reviews.
Awards, impressive clientele, and a long history of delivering stellar technical SEO work.
Thought-leadership—consistently publishing of insightful articles and trends on the topic.
A strong reputation amongst other SEO professionals.
From these criteria, we found technical SEO companies you can trust and what they’re good for:
Without further ado, let’s dive into what makes us trust and bet our reputation on these companies.
1. Neil Patel Digital – Best For Technical Content Structuring
It’s been touted over and again that content is king. While there’s truth in this, what most people never take into consideration is content structuring.
Neil Patel Digital is the go-to SEO company for excellent content structuring.
Well, don’t take my word for it. Let me show you why.
From our years of extensive search engine optimization experience, we found that for content marketing to work and power long-term SEO strategy, it must have the right structure.
Today, we’ve developed a content marketing program with content structuring (in the form of content clusters) to help clients get technical SEO right from day one.
2. Webris – Best for Technical SEO Audits
Almost all great endeavors begin with taking in-depth audits of what’s already existing.
Technical SEO is no exception.
You won’t achieve much in your effort to optimize your site for search engine bots’ crawling and indexing without first doing a proper audit of your site’s structure.
And Webris is the company we recommend for technical SEO audits.
If you a do quick Google search for “technical SEO audit,” you’ll find this excellent content piece by Webris:
Ranking on Google’s top spot for this search term is another way of saying that earned its stripes on this list.
No company can earn that by accident.
This proves that Webris walks the talk when it comes to technical SEO audits and is a reliable option if you’re just getting started.
Founded by Ryan Stewart, the core strengths of Webris is technical SEO audits and conversion-focused UX. This company boasts of an incredibly talented team of advanced technical SEO consultants.
Major brands like Shopify and Accenture trust Webris and have worked with them.
3. Salt.agency – Best for Enterprise Technical SEO
Salt.agency prides itself on “Technical Excellence” and that’s for a good reason. This company breathes technical SEO before anything else:
Massive enterprise sites can have all sort of crazy technical problems.
If you’re running one of these sites, you need a team that’s worked with that type of complexity before.
In this case, Salt.agency is the best option.
With offices in Boston, Leeds, and London, Salt.agency’s clients include Cloudflare, Hartley Botanic, Brex, Travel Supermarket, and many others.
4. Orainti – Best for Ecommerce Brands
Orainti specializes in providing technical and strategic SEO services for brands in competitive industries.
This company approaches digital marketing and search engine optimization with a technical mindset, which justifies its inclusion in this highly-vetted list.
And they work mostly with ecommerce brands selling internationally.
International ecommerce businesses have tons of unique challenges like dealing with multilingual sites, getting product and category pages ranked properly, and avoiding duplicate content.
Orainti comes highly recommended for this.
Aleyda Solis is the Founder of Orainti. She is a veteran SEO practitioner, speaker, and author who has earned recognition and awards for her technical SEO expertise by organizations such as Forbes and European Search Awards.
Orainti boasts an impressive portfolio of top brands, including Zillow, Under Armour, Sage, Eventbrite, and others.
5 Characteristics That Make a Great Technical SEO Company
What separates the good technical SEO shops from the great ones? What would you specifically look for when choosing someone to work with?
Here’s what I look for.
1. A Complete Implementation Process that Includes Technical SEO
Technical SEO brings structure to your site. It helps search engine bots crawl, index, and rank your website correctly, which is essential for driving traffic.
Also, it helps to boost your site’s load time.
However, this doesn’t mean that once you have an excellent technical SEO, everything search engine optimization will fall in place automatically.
The best technical SEO companies have a complete SEO program including manual site review, technical SEO implementation, content strategy, and others.
If you’re really good at SEO already and just need a quick SEO audit to double check everything, you could get value at working with a specialist. But for everyone else, I recommend working with someone that understands the complete SEO strategy. It’s the only way to build a site with tons of traffic.
2. Thought leadership
It takes lots of experimentation to implement technical SEO strategies that move the needle. Companies that embark on this kind of excruciating work always like to document their experience and findings.
Working with SEO thought leaders increases the odds of a successful project.
After all, if someone can successfully teach technical SEO, they can also help your business directly.
Publishing cutting-edge content about technical SEO is a great sign that they’ll deliver amazing results.
3. An Impressive Client Portfolio
An excellent way to see if the expertise and processes used by a technical SEO company works is by looking at its client portfolio.
There is nuance here.
Having a ton of major brands is great. But that doesn’t mean that you can get help with your exact situation.
Ideally, the technical SEO company has worked with similar companies like your own.
4. Real Life Results
The nice thing about technical SEO is that it’s extremely practical. Technical problems come up that tanks traffic. Then technical SEO experts fix those problems.
It’s cut and dry.
Any great technical SEO company should have plenty of case studies where they turned around a site after it got hit. The more obscure the technical problem, the more likely they’ll be able to find weird problems on your own site.
Sometimes, these case studies are published on their site. But a lot of companies don’t like sharing the best stories. So ask their team as you talk to them. They should be able to give you plenty of examples during a call.
5. A Diversified Team
Covering every last technical SEO requirement is way too big of a task for a single person. You’ll need a fully-staffed team to do it all. Especially on major sites.
Go through the company’s team pages and LinkedIn employees, then look for lots of depth and expertise across the entire team.
What to Expect from a Great Technical SEO Company
If you’re like most people who only realize the need for technical SEO late on, you’ll probably be wondering what you should expect from one.
The most significant things to expect are what follows.
1. A discovery session
After you reach out to a technical SEO company, they’ll want to get on a call to understand what you’re looking for.
It’s the only way to understand the goals that you have for your site.
If a technical SEO company wants to jump straight into an audit without even getting on the phone, it’s a sign they’re running an “audit mill” and aren’t going to spend much time on your project.
Find a company that wants to go really deep and understand the full picture.
2. A one-time audit proposal
Most technically SEO companies will perform a one-time audit for a flat fee.
Since this is a standard part of their practice, they can usually jump into this right away.
Assuming their fee works with your budget, you could have someone get started within a week. That’s how easy it is to get going.
Before starting the audit, ask them for everything that they’ll check. It should include everything like canonical problems, indexing issues, duplicate content, other Google Search Console errors, everything.
If the list doesn’t feel extremely comprehensive, get a few quotes from other companies.
3. Completing the audit
Once you’ve agreed to move forward with an audit, the company will get started.
These usually take a few weeks to complete, depending on the size of your site.
Of course, you’ll need to give them access to your Google Analytics, Google Search Console, WordPress account, and possibly your web host.
During the audit, there shouldn’t be much work for you or your team. The company performing the audit may have questions but they can do the vast majority of the work on their own.
4. Implementation proposal
Most technical SEO audits only include the discovery of site issues. The project doesn’t usually include the work that’s required to fix any problems.
This is because most problems don’t have easy fixes.
For example, if your site has terrible site speed that’s impacting your rankings, you’ll need to do a ton of front-end work in order to fix it. That will also involve your marketing team and possibly other agencies.
So once the audit is complete, expect to see a proposal that includes implementing any solutions.
Something to watch for here: a great technical SEO company will know the limits of it’s expertise. When they find problems outside their capabilities, they’ll tell you and advise you to work with someone else on fixing them. Site rebuilds and content marketing are good examples of this.
If a technical SEO agency tells you that it can fix every single problem, double check and make sure they truly have real expertise in those areas.
Should I take Technical SEO Seriously?
Yes!
Technical SEO is like the frame of your house. Only with good bones can your content and marketing drive traffic to your site.
But, as things add up, and you have hundreds or thousands of pages on your site, something is going to break.
Search engines have a harder time crawling your site, content isn’t indexed, and your site speed slows way down.
Even if you start with a great foundation, you need a healthy rebuild every few years.
If you haven’t done a deep technical SEO audit recently, now’s the time.
Original content source: https://neilpatel.com/blog/technical-seo-companies/ via https://neilpatel.com
See the original post, The 4 Best Technical SEO Companies of 2020 that is shared from https://imtrainingparadise.weebly.com/home/the-4-best-technical-seo-companies-of-2020 via https://imtrainingparadise.weebly.com/home
Using quizzes in your marketing strategy is one of the most underrated marketing moves.
Seriously.
They are incredibly effective at generation leads, engaging your audience, and much more.
But, it isn’t enough for me to just convince you to implement quizzes in your marketing strategy, so I’m going to show you exactly how to create an effective quiz, how to distribute it, and how to follow it up with marketing automation.
At the end, we’ll cover several brands successfully using quizzes in their marketing strategy so you can walk away with a little more insight.
Part I: Creating Your Quiz
There’s more to a quiz than you might actually think. Did you know that six out of ten people only read a headline? That means we’re going to have to make a pretty good first impression, so let’s talk about the title first.
Title Selection & Quiz Types
The very first step to creating a quiz would be coming up with the title for it. Once you’ve got that down, you’re going to want to figure out what type of quiz you want to make.
Here are a few of the most common quiz titles;
The “Actually” Title: Believe it or not, adding the word “actually” can turn a simple question into a challenge. Compare “How much do you know about the Golden State Warriors” against “How much do you actually know about the Golden State Warriors” and you’ll see what we mean. No one likes to back down from a challenge, right?
“The Which (Blank) Are You?” Title: This one’s a classic. Due to our innate inquisitive nature, sometimes we just have to know which Marvel superhero we are before we die. It’s just one of those things we have to cross off our bucket list.
The “Celebrity Personality” Title: This is your typical personality quiz with the substitution of celebrities to give it that added pizazz. Because of the use of celebrities, they’re more likely to get someone’s attention sheerly through being starstruck.
Choosing The Quiz Type
The quiz titles above will give you a few ideas of quiz types, but here’s a few more to consider:
The Personality Quiz – We like to hear good things about ourselves, so because of the “self-serving bias,” personality quizzes work so well. This type of quiz categorizes people into personalities that compliment them based on their answers. If you’re a brand that focuses on product sales, you could use a personality quiz to place individuals into categories with personalized product recommendations based on the answers they gave.
The Knowledge Test: The knowledge test simply challenges anyone’s knowledge on a given subject. You could ask your audience how much they know about your brand, the products it offers, or any of today’s trending topics.
Crafting Quiz Questions
Now that you’ve got a general idea of what kind of quiz you want to create along with a title to go with it, it’s time to bring it to life by filling it up with questions!
Here are some things to keep in mind when formulating your questions:
Infuse Personality into Your Quiz: Breathe some life into your quiz by injecting your personality into it. Approach your audience as if you were talking to them in person. Make your audience feel comfortable so that they’ll be more likely to opt-in later.
Use Images for Your Questions: There’s nothing wrong with having text-only questions, but don’t be afraid to use images either. Using pictures keeps things interesting and relevant, it also makes your quiz feel more like a trivia game.
Keep It Short: People don’t have the longest attention spans, so keep things simple and sweet. Aim between 6 to 10 questions for your quiz, in general, this will only take your audience about two to three minutes to complete.
Designing A Lead Capture: Do’s and Don’t’s
After coming up with the questions for your quiz, it’s time to create a lead capture form. The purpose of lead capture is to gather contact information so that you can grow an email list.
You can then follow these leads up through marketing automation, which we’ll get into later. For now, here are some helpful do’s and don’t’s you should follow when creating your lead capture:
Do: Incentivize Your Lead Capture Form
Give your audience a reason to provide you with their contact information. Offer incentives like a free eBook or an entry to a free giveaway. Standard incentives include infrequent updates about your brand or a weekly newsletter. Find what works best to encourage your audience to join your mailing list.
Don’t: Ask For Information You Won’t Use
What’s the point in asking your audience for their phone number if you aren’t going to call them? Make sure you only ask for information that your brand will use; the most basic being a first and last name, and an email address.
It won’t always be clear to your audience that after you get their contact information, you’ll be contacting them. It’s a good rule of thumb to let your audience know that you’ll be getting in touch with them soon, so don’t be all hush-hush about your marketing strategy.
Be honest with your audience. Give them a quick heads up about what’s to come, like this:
Creating Shareable Results
Now onto the results! This is the moment your audience has been waiting for. You want to make sure your results are something they’re going to like and share with others, so creating share-worthy results will be your priority.
Here are a couple of pointers that will help you create results worth sharing:
Be Honest and Positive: Positive emotions are more likely to promote sharing, so create results that compliment your audience into sharing what they got. At the same time, be honest with your results. Don’t tell your audience that they’re something they aren’t.
Use Share-Worthy Images: Just like how we used images for your questions, we’re going to want to make sure we use images for your results. This time around, you want to use some pretty interesting pictures; ones that are worth sharing. This is what’s going to attract attention when people share their results on social media.
Create A Call-To-Action: Don’t let your interaction with the audience end at the results. Provide a call-to-action for your audience. It can be something as simple as a link to your website, or maybe even personalized links to product recommendations.
Part II: Distributing Your Quiz
Now it’s time to put your quiz through the ultimate test by promoting it on social media. Your major outlets for social networks would be Facebook and Twitter, but if you wanted to take it a bit further, you can also use paid advertising on Facebook to give your quiz that extra boost.
Share Your Quiz on Facebook and Twitter
When sharing your quiz on Facebook or Twitter, be sure you check off each of these to get the most out of promoting your quiz:
Be sure to use an attractive image to represent your quiz.
Make sure you have a captivating headline for your quiz.
Share both the image and the caption with a shortened link to track results.
Don’t Be Afraid to Use Paid Advertising on Facebook
The process of promoting your quiz through Facebook via paid advertising can be a fairly lengthy operation, so to save you guys some time, we’ve truncated the whole process into a more time-friendly summary.
Selecting Your Target Audience: You have your choices of selecting a target audience by location, demographics, behaviors, and connections. You can even break these categories down even further. Let’s take location for example. We can narrow down the location to country, state/province, city, and zip code. Why would we want to do this? Maybe your brand wants to target an audience within its immediate vicinity. We don’t know. It’s up to you how you want to set the parameters for your target audience. So give it a try.
Creating A Custom Audience: Creating a custom audience consists of working with a list you’ve uploaded ahead of time. Facebook then generates an audience based on that list of previous customers you’ve already worked with.
Part III: Marketing Automation Follow-Ups
Here’s the fun part: following up on the leads you’ve collected. With the help of marketing automation, this may not take as much effort on your end as you might’ve thought.
We’re going to follow-up on your leads the very moment people opt-in, and in the course of two weeks, we’re going to show you how to nurture these leads until you can finally convert them into paying customers.
Here’s a four-step sequence that your marketing automation email follow-ups should live and die by:
Thank Your Audience for Taking Your Quiz First
Immediately after someone opts-in, send him or her an email that telling them “Thank you for taking our quiz!” This will remind your audience that they’ve opted-in, and it’ll also help assert your brand. It’ll give people a head’s up that you’ll be getting in touch with them soon.
Encourage Your Audience to Retake Your Quiz
After a couple of days, we’re going to pick up where your audience left off: their quiz results. Inform your audience about the other results they could have gotten. This may prompt your audience to retake your quiz, and maybe to even share their new results.
This is the perfect transition from your “thank you” email to sending out different content.
Build Trust with Case Studies or Testimonials
After a week, now would be a good time to build trust between you and your leads. Introduce testimonials or customer case studies to familiarize your audience with your brand and what other people think about it. This not only makes your brand look good, but it also lets your audience get more comfortable with who your brand is and what it stands for.
Convert Your Leads into Paying Customers
After two weeks, it’s time to convert those leads. Your audience should be familiar with your brand by now. Use incentives, like a webinar signup or coupons and discounts to encourage your leads to buy into your brand.
The rest is up to you and your expertise in converting leads into customers. These marketing automation follow-ups did most of the work for you, so it’s your turn to close the deal.
Part IV: Examples of Quiz-Use in Every Industry
It’s time to take a quick look at several examples of brands from different industries and how they implemented quizzes in their marketing strategy. Seeing these examples should give you a solid foundation when it comes to considering the use of quizzes in your own marketing strategy.
Retail: Z Gallerie
Z Gallerie is known for its commitment to providing furnishings, art, and accessories to both professional and amateur interior designers alike. They created the quiz “What is your Z Gallerie Style Personality?” to provide a personalized experience for every potential and current customer.
Z Gallerie used a personality quiz as a way of bringing results that offered personalized product recommendations as a part of their marketing strategy. This method brought in a massive amount of leads per day which they followed-up with marketing automation.
It allowed Z Gallerie to continually recommend products tailored specifically to each person based on their individual quiz results. Now that’s online shopping done right.
Software: Cloud Sherpas
Cloud Sherpas specialized in cloud advisory and technology services for the world’s leading brands. (They’ve since been acquired by Accenture.)
Cloud Sherpas used their quiz to gauge each individual’s level of maturity, which helped determine the more qualified leads for their marketing strategy. They also promoted their blog on Facebook with the quiz attached.
Cloud Sherpas’ quiz brings in 3-4 qualified leads a day. Nothing like quality over quantity, am I right?
Marketing: The Foundation
The Foundation focuses on building businesses with entrepreneurs through the idea of building backward. It’s an incredibly interesting concept, and with it, they created the quiz “Do You Have An Entrepreneurial Mind?” based on an existing eBook they had which covered the basic types of business owners.
The Foundation used a quiz in its marketing strategy by pairing it with a Facebook ad campaign. This combination was able to cut their cost per lead from $6.00 to $3.80, and collected over 16,000 leads and millions in revenue. That’s quite the turnout if you ask us.
Nonprofit: Pin Cancer
Pin Cancer’s call-to-action is the rallying of the US wrestling community to fight against, you guessed it: cancer. Their noble efforts have prompted the aid of their quiz “Which USA World Team Member Are You?” as a means of driving social traffic and raising awareness on cancer.
On a site that normally sees 200 visits per day, Pin Cancer had the best day ever when their quiz went up, driving social traffic up to 6,000 in a single day and bringing in 3,800 new email subscribers. Talk about turning the tables on cancer!
Who knew implementing quizzes into your online marketing strategy could be so effective? We’ve just covered a lot of material, but hopefully, you got a lot out of it.
Just to recap, we went over the entire quiz creation process, so you should be familiar with how to create your own quiz by now. Distributing your quiz will really put it to the test, but as soon as you generate those leads, you know exactly how to nurture them until conversion.
Don’t let quizzes fly under your radar any longer; try using them in your marketing strategy to see just how far your brand can get.
Have you used quizzes in your marketing strategy? What were the results?
Original content source: https://neilpatel.com/blog/quizzes-for-your-marketing-strategy/ via https://neilpatel.com
See the original post, How to Use Quizzes in Your Marketing Strategy that is shared from https://imtrainingparadise.weebly.com/home/how-to-use-quizzes-in-your-marketing-strategy via https://imtrainingparadise.weebly.com/home
They often get conflated, but they have distinct characteristics.
Original content source: https://www.entrepreneur.com/article/358323 via https://www.entrepreneur.com/topic/marketing
See the original post, The 4 Key Differences Between Thought Leadership and Content Marketing that is shared from https://imtrainingparadise.weebly.com/home/the-4-key-differences-between-thought-leadership-and-content-marketing via https://imtrainingparadise.weebly.com/home
Supercharging your revenue starts with learning what information the marketing team has at its disposal that can help your sales team close more deals.
Original content source: https://www.entrepreneur.com/article/358732 via https://www.entrepreneur.com/topic/marketing
See the original post, 4 Things Your Marketing Team Knows That Can Help You Close More Business that is shared from https://imtrainingparadise.weebly.com/home/4-things-your-marketing-team-knows-that-can-help-you-close-more-business via https://imtrainingparadise.weebly.com/home
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Buying a domain name is one of the first steps to launching a website.
But finding the perfect domain for your site and registering that domain can feel like a tall task if you’ve never been through this process. Fortunately, domain registration isn’t that difficult—you just need to follow a few simple steps.
Throughout my career, I’ve bought a lot of domains—too many to count. Some of those experiences were significantly better than others.
This guide will explain my two favorite ways to buy a domain; one of those methods will even get you a free domain. I’ll also cover the differences between these options in greater detail and explain how to buy a premium domain. Let’s dive in.
How to Buy a Domain Name With Bluehost
Bluehost is a web hosting provider. In fact, they are one of the most reputable and reliable web hosts on the market today. More than two million sites across the globe are hosted by Bluehost.
But Bluehost also provides domain registration services. If you use Bluehost for web hosting, you’ll get a free domain for one year.
Since you need a hosting plan anyways, you can use Bluehost as a one-stop-shop to bundle hosting and domain registration into a single package. This is a great option for beginners starting a new website from scratch.
The first step is easy. Just make your way over to the Bluehost website.
From here, scan the menu and select “Hosting” at the top of the screen.
I’ll say it again; click HOSTING. Do not click on the “Domains” menu option.
If you click on the latter, you won’t be bundling your hosting plan with domain registration, which defeats the purpose of using Bluehost (and you won’t get the domain for free).
Step #2 – Choose a Hosting Plan
The hosting menu will expand and present you with three different options:
Shared Hosting
Dedicated Hosting
VPS Hosting
Shared hosting will be the best option for 99% of people starting a new website. So go ahead and select that from the expanded drop-down menu.
You’ll still be able to bundle your hosting plan and domain registration (and get a free domain) if you select dedicated or VPS, but most of you won’t need to worry about that right now; stick with shared hosting.
Bluehost offers four different shared web hosting plans to choose from—Basic, Plus, Choice Plus, and Pro:
If you’re launching a small personal site, the Basic entry-level plan starting at $3.95 per month should be fine for you. For those of you launching a site for your business, I’d go with the Choice Plus plan, at a minimum.
The extra features that come with this plan are worth the few extra bucks per month.
To continue, just click the “Select” button under the plan that fits your needs.
Step #3 – Register Your Domain
Once you choose a web hosting plan, Bluehost will automatically prompt you to set up your domain. You’ll be presented with two different options here:
Create a new domain
Use a domain you own
You’ll want to use the “Create a new domain” option to search for available domains.
Simply enter the domain you want to buy into the search bar and choose your domain extension (.com, .net, .blog, .biz, .info, .store, .co, .us, etc.).
In the vast majority of cases, you’re going to want a .com extension. The only reason why I’d consider an alternative domain extension is if the .com domain is taken. For example, if you try to create a domain using nike.com or apple.com, those will obviously be unavailable. But a different extension might be available for purchase.
So if you’re set on a name, you could always get an alternative extension in the meantime while you figure out how to buy the .com extension. I’ll explain how to buy domains that have already been registered in greater detail later in this guide (although you probably won’t be able to buy Nike or Apple).
Another reason to consider an alternative domain extension is the price. Lots of these extensions will be cheaper than a .com domain.
For a small blog, side project, or personal site, that’s fine if you want to save a few dollars. But businesses should always register a .com domain.
Step #4 – Finalize Your Contract
Once you’ve chosen an available domain name, simply create your Bluehost account and select your plan terms.
Definitely make sure you get “Domain Privacy + Protection” located in the “Package Extras” section. Otherwise, your name, email, phone number, and address will all become available on a public database. It’s well worth the extra $0.99 per month.
The other options, like SiteLock Security and Codeguard Basic, are up to you. I’d get them, but there are alternative third-party services out there that you can use for site backups and security. I think it’s just easier to get them now.
That’s it!
Once you enter your payment details, your hosting plan and new domain purchase will be finalized. Your domain name is free for the first year of your contract.
How to Buy a Domain Name With Namecheap
The market is flooded with domain registrars. But Namecheap is definitely my favorite. It’s super easy for anyone to buy a domain using this registrar, even if it’s your first time.
This method is a bit more straightforward than using Bluehost, only because you’re not bundling any other services—Namecheap is strictly for buying a domain.
The entire process can be completed in just three quick steps.
Obviously, the first thing you need to do is make your way over the Namecheap website.
From here, you can search for your domain directly from the homepage.
Enter your desired domain name into the search bar, which can be found in the center of the screen.
Make sure that “Register” is toggled above that search bar. The “Transfer” option is made for people who have an existing domain and want to switch registrars—that’s not for you.
Click the search icon to continue.
Step #2 – Choose Your Extension
As a domain registrar, Namecheap offers an extensive list of domain extensions.
You’ll have the option to choose from things like .fun, .vip, .studio, .health, .xyz, .lol, .design, and hundreds of other extensions. But in most cases, choosing a .com extension will be your best bet.
Just click the “Add to cart” button next to the extensions you want and then checkout.
Step #3 – Confirm Your Order
When you’re buying a domain directly from a domain registrar, you can skip all of the extras. You won’t need an SSL certificate, professional email, or anything else. You’ll be able to get that from your web hosting provider.
Definitely make sure you have WhoisGuard enabled. This protects your personal information from being available to the public. Some domain registrars make you pay extra for this, but Namecheap offers it free forever.
Turn on “auto-renew” for your domain registration as well. Otherwise, you’ll have to renew it manually every year, which puts you at risk for the registration lapsing.
It’s that easy!
Once you confirm the order, you’ll be asked to create a Namecheap account. After you enter your payment details and finalize the purchase, the domain is yours.
Ways to Buy a Domain Name
Generally speaking, there are two main ways to buy a domain name. Both of which have been covered above—domain registrars and hosting providers.
There are pros and cons to each method, and the process for each one is very different.
I’ll quickly explain the differences between these options so you can figure out which one is the best choice for your website.
Buying a Domain From a Standalone Domain Registrar
In most cases, going directly to a domain registrar like Namecheap will be your best option. As the name implies, these platforms specialize in domain registration.
Buying domains directly from a standalone registrar will be faster than alternative methods. That’s because you’re not bundling other services, so the process is more direct.
Domain registrars also make it easier to buy domains in bulk. So if you’re in the market for more than a single domain, definitely go with a registrar.
If you want alternative extensions, domain registrars will offer significantly more options. While I typically don’t recommend anything other than a .com domain, some of you might want to browse through hundreds of alternative extensions.
Transferring domain names with a registrar is also easier than using a service that doesn’t specialize in domain registration. So if you want to transfer your domain or think you might want to transfer it in the future, use a domain registrar.
It’s usually cheaper to buy domains directly from a registrar. For starters, the domain itself will likely be less expensive. But the best registrars, like Namecheap, include WhoisGuard protection for free with the purchase of a domain. You probably won’t get that from a hosting company.
The downside of getting your domain from a registrar is that there’s an extra step in the process. You’ll still have to get web hosting elsewhere.
Buying a Domain From a Web Hosting Company
For the most part, domain registration and web hosting should be kept separately. Bluehost is the exception to this rule. So if you want to bundle your domain name with a hosting plan, Bluehost is really the only option to consider.
There are a couple of main reasons why you’d go this route.
For beginners who are new to the world of web hosting and domain registration, getting everything under one roof is just easier. It’s less steps, and you can manage your hosting plan and domain name from a single account.
Furthermore, Bluehost gives you a free domain name for one year. You’ll never get a deal like that from a domain registrar.
But getting a domain from a hosting provider isn’t ideal if you want to buy domains in bulk. It’s fine for a single domain, but beyond that, it gets messy. You also won’t have as many options for alternative extensions (if you want something unique).
Most web hosting providers will also charge you extra for domain privacy + protection, whereas you can get this for free from a domain registrar.
How to Buy a Premium Domain
Premium domains are a great way to stand out online. They are great for branding and marketing purposes as well.
What is a premium domain?
A premium domain is typically short, memorable, and easy to spell. High-quality domains have a high search volume and are closely associated with an industry, service, or topic. They also have TLDs (top-level domains) like .com, .org, or .net.
Premium domains are in high demand. So they’ll typically cost a bit more to register. The process of buying a premium domain can be different as well since it’s not always clear if the domain is actually for sale. Here’s what I mean.
Let’s say you try to register a premium domain from a domain registrar or hosting company. Just because it says “unavailable,” that doesn’t necessarily mean that it can’t be acquired. These are the steps for buying a premium domain:
Step #1 – Determine if the Domain Seems Attainable
If a domain is unavailable from a registrar, try going directly to that website and see what you find. If there’s an active website or business using that domain, it might be tougher to acquire.
But if you don’t see an active site, there’s a good chance that domain will be for sale.
Here’s an example for management.com:
Clearly, not much is happening on this site. So if you wanted this premium domain, there is a pretty good indication here that it’s for sale.
In some cases, you’ll even see text like “buy this domain” or information that says “this domain might be for sale.” All of these are good signs that the domain is attainable.
Step #2 – Find Out Who Owns the Domain
There are two ways to complete this step:
Figure it out on your own
Hire a domain broker to do it for you
Doing it on your own can be tricky. You could run a quick WHOIS lookup, but most people won’t have their personal information listed. Using Google to your advantage can be helpful. Some domains might be linked to another website or social media profile. You could potentially find the owner that way.
Personally, I’d recommend using a broker. Sedo is one of my favorite domain marketplaces and brokerage sites.
Brokers can almost always find out who owns the domain because they have such a massive network. They’ll determine if the domain is actually for sale and how much the seller is asking for. Your broker can even handle the negotiations on your behalf.
The downside of using a broker is that you’ll have to pay a brokerage fee. But in most cases, you’ll only have to pay if the sale actually goes through.
Other great places to find a premium domain online include:
If a domain is for sale, you’ll be able to get the ball rolling with Sedo or one of the other options listed above.
Step #3 – Negotiate and Buy
Often times, the listing price of a premium domain can be negotiable. If you think it’s a fair price and fits well within your budget, you can speed up the buying process by offering the asking price in full.
If a domain is in high-demand, this also increases your chances of securing it before someone else makes a better offer.
But in some cases, domains can be outrageously priced. You need to ask yourself if it’s actually worth the cost. Sometimes you might be better off just looking for another domain. Unless a certain domain is crucial to the success of your business, it can be tough to justify a five or six-figure listing price.
Don’t be afraid to walk away during the negotiation process. If it’s not meant to be, you can move on or try again at a later time. This is also another reason why it’s helpful to have a broker.
Step #4 – Transfer the Domain
Once the domain has been purchased, the final step is transferring it to your domain registrar. Again, I recommend Namecheap.com for this because it’s so easy.
Make sure you turn on the auto-renewal after the transfer. Otherwise, you’ll have to worry about manually renewing your domain each year. If you forget and the name lapses, your premium domain could be up for grabs on the open market.
The process is officially complete when you see the domain sitting inside of your domain registrar account. Now you can finally rest easy knowing that you’ve secured your premium domain.
How to Buy a Domain Name That’s Not For Sale
Not every premium domain will be available on a brokerage site or domain marketplace. But if you really want to pursue a specific domain, you still might have a chance.
Similar to the steps we took in the last section, you’ll need to figure out who owns the domain. If a domain isn’t for sale, this step should be a bit easier, and you can probably do it on your own.
Most domains that aren’t for sale will be linked to an active website. That site should have some sort of contact information on it. You can reach out directly to get in contact with the business owner or decision-maker associated with the domain.
Start with a general inquiry saying that you’re interested in buying the domain; don’t throw an offer out there just yet (or you could end up overpaying).
See what type of response you get and if the site owner is willing to sell. Unlike a premium domain that’s listed on a domain marketplace, you might have to dig a bit deeper into your pockets to buy a domain that’s not currently for sale.
If it’s absolutely imperative that you secure this particular domain, consider making the owner an offer that they can’t refuse.
Just be aware that this won’t always work. It’s like trying to buy a house that’s not for sale. You can knock on the front door and make a cash offer, but the homeowner might decide to stay put.
If they’re willing to sell, use a broker to make sure the purchase goes smoothly. Then immediately transfer that domain to your registrar after you obtain ownership.
Summary
Buying a domain name doesn’t need to be that complicated.
Even beginners and first-time buyers can complete this process in just a few minutes by following the step-by-step instructions explained in this guide.
Buying a premium domain might take a bit longer. But again, you can still make it happen by following the process I’ve outlined above. Good luck and happy buying!
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